Bold Management Acquires Influencer Agency The Digital Prototype
The deal bolsters Bold’s talent management capabilities in France.
Founder and co-chief executive Tracee Ellis Ross went back to her television roots with a Pattern commercial for connected and linear TV featuring the cast of her early 2000s TV show 'Girlfriends.'
Brands are reverting to retro celebrity testimonials to drive awareness and renewed interest among ad-weary consumers.
As paid marketing on Meta gets cheaper and easier to target customers, brands are getting more strategic about the content that attracts consumers at different points in their shopping journey.
Now in its third year, The Business of Beauty Global Forum kicked off its first day with conversations around how culture is shaping today’s beauty industry, featuring SpaceNK CEO Andy Lightfoot, Lip Bar founder Melissa Butler and more.
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The deal bolsters Bold’s talent management capabilities in France.
The New York and Beijing-based studio has joined the global communications giant, bringing The Independents’ cross-functional roster to 18 agencies.
Together Group, parent company to Purple PR, has acquired animation and technology studios Imerza and Visualisation One to enhance its immersive digital experience capabilities.
The Connecticut-born editor, known for her close work with Diana Vreeland and Richard Avedon, has died.
The shapewear brand, co-founded by Kim Kardashian and Jens Grede, unveiled its first New York City flagship on 5th Avenue.
The publication will be releasing the first episode of its new weekly fashion-focussed podcast on Nov. 22.
The luxury brand has opened a five-story retail location complete with a café, chocolate shop and VIP suites as a temporary replacement to its Fifth Avenue flagship, which is currently undergoing renovations.
The Parisian decorative arts museum has chosen the American filmmaker to bring its first annual summer ball to life on July 6, 2025.