Exclusive: Skims’ Plan for Global Domination
Kim Kardashian’s shapewear brand is preparing to enter many new markets in the US and, increasingly, globally. CEO Jens Grede spoke with The Business of Fashion about his vision to create ‘the Apple store of apparel.’
The BoF Podcast | How Skims and On Create Cultural Relevance
Skims co-founder Jens Grede and On co-founder David Allemann joined BoF founder and CEO Imran Amed at BoF VOICES 2024 to share how they are building culture-shaping brands rooted in product innovation.
BoF VOICES 2024: Global Culture and Creativity
Valentino’s Alessandro Michele and Jacopo Venturini, On founder David Allemann and Skims co-founder Jens Grede and more spoke about creativity and culture.
Exclusive: Emma and Jens Grede, Von Furstenbergs Invest in The Elder Statesman
The duo behind Skims are taking a minority stake in the luxury cashmere label, with an eye on scaling the cult brand.
Emma and Jens Grede: The Power Couple Behind the Kardashian Industrial Complex
The architects of multiple retail triumphs, including Skims and Good American, share a personal and professional chemistry that fuels their success.
The Debrief | How Skims Took on Victoria’s Secret and Spanx
Kim Kardashian’s ‘solution wear’ line was recently valued at $3.2 billion. BoF correspondent Alexandra Mondalek charts the rise of the brand, and details what challenges lie ahead.
Skims Plots Its Next Moves: ‘We Don’t Have the Luxury of Failing’
Skims recently raised funding at a $3.2 billion valuation. Kim Kardashian and Jens Grede, in an exclusive interview with BoF, explain how the ‘solution wear’ empire plans to prove it’s more than a pandemic fad. First up: swimwear.
Skims Plots Its Next Moves: ‘We Don’t Have the Luxury of Failing’
Skims recently raised funding at a $3.2 billion valuation. Kim Kardashian and Jens Grede, in an exclusive interview with BoF, explain how the ‘solution wear’ empire plans to prove it’s more than a pandemic fad. First up: swimwear.
As Market Shifts, Digital Agencies Restructure
This week, creative and digital agencies focused on the fashion and luxury sector are restructuring as the market evolves.
BoF Exclusive | The New Creative Establishment 2010 — The 50 Most Influential Creative Forces Working in Fashion Today
LONDON, United Kingdom — Today, The Business of Fashion brings you an exclusive preview of The New Creative Establishment, a list of the 50 most